Buying a mattress is a daunting process, especially now that there are so many companies who sell directly to consumers. When shopping for a mattress, consider your sleep style and what firmness level is most comfortable for you, and compare trial periods, return policies and warranties. Our partners at We researched the best mattress stores in Milwaukee to help find the perfect mattress for you.
Narrowing your search for a mattress can be difficult if you’re not sure where to begin. Mattresses come in different styles and with varying levels of firmness, and no mattress is the best for every person.
Often, the best place to start is deciding the type of support you prefer: soft, medium-firm or firm. The best level of firmness for you usually depends on the way you sleep.
Soft mattresses are usually the most comfortable for side sleepers because the mattress cushions their pressure points.
Medium-firm mattresses work well for back sleepers by providing the necessary support to keep their spines aligned. Combination sleepers who change position during the night also do well on medium-firm mattresses.
Firm mattresses prevent stomach sleepers from sinking too far into the mattress and sleeping with a curved spine.
The type of mattress you prefer may also depend on your body shape — athletes or overweight people may have different needs. Those with chronic lower back pain should look for a mattress that provides proper support to help mitigate the problem. According to the National Sleep Foundation, 63 percent of people with lower back pain had reduced pain after switching to a new mattress.
The type of mattress you choose also affects the quality of your sleep. While traditional innerspring mattresses are still available, many Milwaukee residents enjoy the benefits of a memory foam mattress or hybrid mattress.
Mattress types in Milwaukee
The traditional mattress design with coils/springs that provide support
Durability + affordability
Memory foam mattress
A memory foam mattress adds extra softness and contours to your body
A latex mattress offers excellent support and contouring and has more springiness than a memory foam mattress
Bounce + cooling
Hybrid mattresses take an innerspring mattress and top it with either memory foam or latex
Pressure point release + breathability
Bed in a box vs. in-store mattresses
The average lifespan of a mattress is 10 years, so if it’s been a decade since you last bought a mattress, be prepared: You now can get a mattress shipped directly to your home. Often referred to as a bed-in-a-box, a mattress bought from these companies is compressed, packed and delivered to your doorstep. The mattress expands over several hours after being unpacked.
Choosing between an online or physical mattress store
Why you may prefer a bed-in-a-box: Companies who sell mattresses directly to consumers online offer a free trial period, usually 100 nights or more, that allows customers to return the mattress for free. Shopping at an online mattress store allows you to shop from home, easily compare companies and avoid the hassle of arranging delivery with a store.
Why you may prefer in-store mattresses: The biggest advantage of visiting a mattress store in Milwaukee is the ability to try out a variety of beds at one time. Mattress stores often sell many brands, while online stores usually only sell their own products. Brick-and-mortar stores typically have trial periods as well — ask a store representative what the trial period and return policies are.
What is the average mattress price in Milwaukee?
The cost of a mattress in Milwaukee depends greatly on what type and size you are purchasing, but you should expect to spend at least $600 for a quality mattress. The average price for a queen-size mattress is around $1,000.
Other costs that impact your overall mattress price include:
Added features: You can choose to add more features, like additional coils or layers of memory foam, to increase the comfort level of your mattress.
Returns: Some companies charge a fee if you end up returning your mattress. During a trial period, however, most mattress stores offer free returns.
Shipping: Most online mattress stores provide free shipping, but you may pay up to $100 to have the mattress delivered.
White glove delivery: Many companies offer white glove delivery, which includes assembly and packaging waste removal for around $150. Some companies may provide these services for free.
Mattress foundation: If you purchase an innerspring mattress, you also need a box spring, which usually costs $150 or more. Latex or memory foam mattresses do not require a box spring and often use a foundation or a platform frame instead.
Mattress disposal in Milwaukee
Once you get your new mattress, you need to dispose of your old one. The City of Milwaukee Department of Public Works runs Project Clean and Green, which provides free mattress pickup on scheduled days. If you’d like to dispose of your mattress more quickly, you can contact the department and schedule a mattress pickup for a fee.
Some mattress companies offer free mattress removal when delivering a mattress, and others handle mattress disposal for a fee of up to $100 to $150.
How to buy a mattress in Milwaukee
Even if you have a good idea of what type of mattress you want, the number of companies selling mattresses is overwhelming. Customer reviews are an excellent source of information to see how a company’s customer service stacks up to the competition and how the mattress holds up over time.
When comparing companies, pay attention to:
Warranties: Make sure the company stands behind its product with a warranty. Ask what the warranty covers and whether you’re responsible for shipping on warranty returns.
Trial periods: An extended trial period is essential when purchasing a mattress. It may take 30 days or more to grow accustomed to a new mattress, and you want to be sure your mattress remains comfortable over time.
Return policies: If you’re not happy with your mattress and need to return it, make sure you know who pays the shipping.
It’s tempting to focus solely on cost, but don’t let the price of a mattress be the deciding factor. A high-quality mattress allows you to sleep better, helps relieve minor aches and lets you start your day feeling rested. Take the time to make sure you’re investing in the right style and brand for you.
Saatva manufactures a hybrid mattress and provides a 120-night trial period with every purchase. The company uses eco-friendly materials that limit allergens. Saatva offers free white glove delivery and mattress disposal. Saatva’s mattresses are comfortable, and Milwaukee reviewers say Saatva’s customer service makes the company stand out.
All Luma mattresses are made in the U.S. and come with a 10-year warranty. The company provides a 100-night trial along with free shipping and returns. Luma Sleep clients in Milwaukee praise the excellent customer service and the company’s Comfort Exchange program, which allows customers to exchange their pillow top in the first year if necessary.
Select Comfort - Sleep Number
Sleep Number sells highly adjustable beds that let you adjust the firmness to fit your sleep style. The company also provides optional SleepIQ technology that tracks your sleeping pattern through an app. Sleep Number offers a 25-year warranty and 100-night trial, and Milwaukee reviewers say the company’s additional features are helpful.
Purple uses patented technology to provide state-of-the-art comfort and cooling technology and give its clients a better night’s sleep. The company offers a 10 percent military discount, refer-a-friend discounts and a 10-year warranty. Many Milwaukee customers say the bed helped them sleep better and feel more rested in the mornings.
Casper mattresses come with a 10-year warranty and 100-day trial, and the company donates most returned mattresses to charity. Casper offers three different styles of mattresses to fit various budgets. Reviews from Milwaukee customers recommend Casper mattresses based on comfort and the company’s customer service.
Nectar Sleep provides a 365-night trial, free shipping and returns and a forever warranty with its memory foam mattresses. The company also offers optional white glove service to set up your new mattress and dispose of your old one. Milwaukee customers say Nectar’s technologies make sleeping cooler and more comfortable.